Weighing ROI in a small liberal arts college? Consider this metric.

What are your graduates doing within six months of graduation?

At our college fair tables and in our interview sessions, we hear this question often and—as the economy continues to sputter—with increasing frequency from parents and students considering investing in a Lawrence education. While six months after graduation seems to be the common metric—often employed by parents who, despite loving their children, aren’t that excited about having them back in the house right after college—we encourage families to take the long view.

Sure, we can talk about “learning how to think critically” and being a “creative problem-solver” and “independent thinker,” but these are tough to measure. Because they’re hard to measure, they can often leave families frustrated. We don’t blame them.

One metric to consider is mid-career salaries, defined as salaries earned by alumni 10 to 15 years after graduation. One resource that tracks this metric is Payscale.com. In a report they published this year, we were delighted (and not all together surprised) to see Lawrence graduates enjoying a healthy midcareer salary that puts them among the nation’s “top liberal arts college” graduates at just under $90,000 per year. Check out the list to see where our graduates rank among other liberal arts colleges’ graduates.

While we know an investment in a Lawrence education yields a lifetime of intangible results, it’s comforting to know that it can also yield this pretty significant tangible one, too.

Highlighting one of our 450 new students

The Appleton Post Crescent ran a story in today’s paper featuring one of our new students who officially start classes today. Emmet Yepa, one of our 10 students from New Mexico, has, as the article says in its opening paragraph, “already accomplished something many students at Lawrence dream of — he’s been a member of a band nominated for Grammy awards.”

While we don’t usually reveal the identities of the students featured in our address at Welcome Week convocation, which I highlighted in last week’s post, it doesn’t take any serious sleuthing to connect the dots, so I’ll save you the trouble here. Emmet is the one featured in the following “One of you” references:

One of you, a composer and singer, has been nominated twice for a Grammy in the Best Native American Music Album category. Along the way, you have also received special recognition from President Obama for your work heading a first-of-its kind recycling program in your community.

Emmet is one of many great new students who have joined an already great community of current students to form the student population that we here in the admissions office love to talk about… to whomever is listening, or, in this case, reading.

They’re here! (Highlights from Welcome Week at Lawrence.)

On Tuesday, we welcomed our new students to Lawrence, who spend the week participating in activities to get themselves oriented to life at Lawrence before classes start in earnest on Monday, September 10.

Of the many traditions at Lawrence University, one of the favorites among the members of the Lawrence admissions team is the Welcome Convocation. It’s the one moment where we get to see all of our new students and their families—people we have been working with for months, sometimes years—together under the beautiful roof of the Lawrence Memorial Chapel.

It looks like this:

(Yes, I snapped that shot from the podium, where a cavalcade of speakers addressed the assembled students, including the president of the sophomore honor society, the president of the alumni board, the provost, the dean of admissions & financial aid, and the president of Lawrence University.)

The admissions guy’s job for the evening, as the set-up man for the president, is to introduce the class to itself and then present them to the president. Below are some of the highlights of the class that I shared with them.

OK, now I’ll turn my attention on our reason for being here… YOU. Let me tell you a little bit about yourselves:

The 417 of you who are freshmen represent the second largest freshman class in Lawrence University history. You have come to us from 324 high schools. For those of you keeping score at home, the two schools that sent the largest number of graduates to Lawrence this year are Whitefish Bay High School and Warren Township, each with 7. Five members of the freshman class were homeschooled. However, a really interesting number to note is that 257 of you are the only ones from your high school, which makes you the majority. So get out and start meeting each other.

34 of you are transfer students who have come to us from colleges as near as the University of Wisconsin right here in the Fox Valley and as far away as Hanoi, Vietnam.

In addition to the 451 degree-seeking freshmen and transfers who become Lawrentians today, four of you are international students who do not plan to seek degrees from Lawrence, but are here just for this year, visiting from Germany, Brazil, Bulgaria, and the Russian Federation. 18 of you are from Tokyo, here as part of our special year-long exchange program with Waseda University. We are happy that you are all here.

You hail from 38 states, the District of Columbia, and 24 countries.

Our largest contingent—about 30% of you—come from the cities, towns, and rural areas of our home state, Wisconsin. The next largest groups come from Illinois, Minnesota, New York, California, Colorado, and New Mexico.

About 12% of you have a parent, sibling, or some other relative who attended (or is currently attending) Lawrence. Some of you have several generations of Lawrentians in your family! That’s pretty exciting.

But here’s another exciting thing: 20 of you are the first ones in your family to go to college. [Note: This one got wild applause.]

A handful of you are so-called “non-traditional students,” in that you are either married or have children or graduated from high school a number of years ago.

All of you are welcome here.

You new Lawrentians have had an impressive array of experiences. Those of us who graduated from school a number of years ago—the folks who read your admission applications—might also describe that array of experiences as “humbling.” In addition to your studies, most of you have made significant contributions to your schools, churches, communities, and a multitude of volunteer organizations.

As a group, you are citizens of the world. In addition to our international students, a large number of you have spent time abroad—and much of it not just being tourists.

You have given your time in service to others in faraway lands. And right in your own backyards.

One of you is a hand model.

One of you is a highly decorated figure skater, having won golds for the United States Junior Synchronized Skating National Championship and representing the US twice in overseas competition.

One of you has performed in circuses as a high flyer and contortionist.

One of you told us, quite excitedly, that you received a didgeridoo for Christmas. Dean Pertl—it appears you can add yet another member to your didgerigroupies.

One of you has hiked the entire Appalachian Trail.

One of you is a raptor handler. (I presume we’re talking about birds of prey, and not the hopefully extinct breed of nasty dinosaurs.)

One of you—not recognizing the phone number on your caller ID when one of our admissions counselors called to tell you your application was complete and ready for committee—pretended that the counselor had reached Toys R Us until he proved that he really was, in fact, an admissions counselor from Lawrence. In so doing, you have provided us an opportunity to—um—take a closer look at our calling procedures in the admissions office.

Many of you are triple-threat all-stars—excelling in academics, the arts, and athletics. One of you in particular, was on the all-state choir for two years, a top student in your school, AND the MVP of the basketball team that brought home the state championship.

One of you comes to Lawrence after having served four years in the US Army as a senior line medic and team leader—including deployments to Iraq. [Particularly gratifying note: this received the longest and most enthusiastic applause of the night, which prompted me to say something like, “I was going to say ‘Thank you, soldier,’ but this group already took care of that for me.”]

One of you woke up on February 15 to a day named in your honor by the mayor of your hometown. It seems they—like we—were very impressed with your outstanding contributions to your community.

One of you dedicated hundreds of hours over the summer last year as part of Minneapolis’s “We Want You Back” campaign, knocking on doors of your fellow students who had unenrolled from school to encourage them to complete their high school credits and graduate.

One of you has—for each year since you were 5—traveled with your family to another country to perform music with them and raise funds for local nonprofit organizations.

One of you, a composer and singer, has been nominated twice for a Grammy in the Best Native American Music Album category. Along the way, you have also received special recognition from President Obama for your work heading a first-of-its kind recycling program in your community.

[Note: A mother of one of our students shared with me a couple days after the welcome that there is one more stat I should have shared, so I’ll share it with you now. (It’s a good one.): “Two of you haven’t seen each other since kindergarten – 14 years ago – but will soon discover that you are both here at Lawrence as freshmen AND you live in the same residence hall!”]

It has become clear that many of you don’t sleep much. Which, it turns out, will have been good practice for your college careers.

I should mention that the most common first names among women in this class are Katherine, Hannah, Emily, Sarah and Anne. Most common names for the fellas are Michael, Zachary, Jacob, Charles, and Matthew. So if you don’t remember somebody’s name in the next few days, try one of those, and you’ll probably come close enough.

It turns out the plurality of you—52 of you to be exact—were born in March. Two of you had the good taste to have chosen my birthday, May 28, as the date to make your grand entrance to the world. (Nice work, Daniel and Brandon.) One of you is celebrating your birthday today. Cooper, we won’t put you on the spot and sing to you—though with the musical talent in this room, you can trust it would sound magnificent.

It went on for quite a bit longer, but I trust you get a feel for it. This is a great group of students joining a great group of students at Lawrence. We’re thrilled they’re here.

But we don’t get to sit around reveling in the wonders of this class for too long. The class of 2017 (and 2018 and 2019) awaits.

Onward!

Turning our sights to 2013, we kick off with an endorsement

Since 2009, New York Times education writer and author of The Gatekeepers, Jacques Steinberg, has been curating and contributing to a blog called “The Choice: Demystifying College Admissions and Financial Aid.” As a Lawrence-centered blog that has styled itself as “The Demystificator,” we are of similar minds most of the time.

Today’s post, “Counselor’s Calendar | August Checklist for Rising Seniors,” written by Chris Teare, the director of college counseling at Antilles School in St. Thomas, Virgin Islands, provides some great tips for those of you college-bound seniors who want to start off your year—and your college search—right. As one of the Colleges That Change Lives, a group of colleges that focus on student-centered admission, we heartily endorse the advice Chris offers in this post; it’s good, smart stuff:

If you’re a rising senior who plans to apply to college, you might be a little nervous right now. Then again, you might be avoiding the issue completely — and appalled that someone like me would intrude upon your summer. If you’re anxious, you’re normal, because you have a big year coming up. Your nerves indicate that you care. That’s good. College is worth caring about. On the other hand, if you’re ignoring the calendar, you’re passively saving a lot to do with less and less time to do it.

Here is some advice to keep you on track:

Do the Summer Reading

Over 30 years, the students I’ve seen get the best results out of the college process are the ones who take care of business one day, one class, one assignment at a time. They’re not flashy; they’re steady. When I coached lacrosse, I said, “Pick up the next groundball.” Little things add up. Stop texting, log off Facebook, turn off your cellphone — and read. Not the SparkNotes. The book.

Pick the Right Courses

Selective colleges often start their review with your transcript, and strength of program is the first criterion of selection. Make sure your final transcript will include four years of the “five basic food groups”: English, math, history, science and foreign language. If you substitute from elsewhere on the curricular menu, select a course of equal or greater rigor in an area that better suits your abilities and interests. Make sure senior year is at least as challenging as junior year.

Keep Testing Under Control

By now, I hope you know whether you like the SAT or ACT better. Focus on the exam that works for you; if you prepare well enough, you’ll be likely to receive your highest score on the first or second attempt. Take your SAT II Subject Tests, if you must, whenever you’ll know as much as you can. Then forget bubble tests. Your scores are what they are. Stressing won’t raise them. Say the Serenity Prayer. Go test-optional. Focus your energy on classes, activities, and applications.

Keep Extra-Curricular Activities in Perspective

Remember that the hyphenate is extra-curricular. Even if you are being recruited for a talent in athletics or the arts, you must find a good deal of time to hone that skill set. You are no good to anyone if you run yourself into the ground by trying to do too much. Breathe. Eat. Sleep. Chill now and then.

Start Your Applications

If you haven’t already done so, create accounts. Use the Common App. [Lawrence note: we use the Common Application.] Invest increments of time early on: When you have a little time, fill out the simple stuff. When you have a little more, add your activities and work experiences. When you can carve out still more, start drafting your activity paragraph and essay. Start on the supplements. Good writing usually takes time. Accept advice. Show what you have to your counselor or best teacher.

Create a List of College Fits

Shop for value: Figure out the program, size, type, location, personality, and likely final cost of the colleges that best suit you. Then list colleges that you might get into, some that you should get into, and two that you will get into.

Make more decisions up front. Be realistic. Make sure you can cover the cost. I like lists of six colleges. I understand nine. Beyond that, you’re denying reality, deferring decisions, and making the spring harder, via too many rejections or too many offers. Save yourself time, angst, and your parents’ money.


When it comes to life decisions, choosing a college is the first one in which most young people play a significant role. But it’s not the last one. Life has more in store. Pace yourself. Stay calm and sail on.

 

Important Dates for Incoming Lawrentians

With all the things you need to do to get ready to arrive at Lawrence, sometimes it’s easy to get a little lost. (It even happens to us from time to time—and we work here.)

That’s why we’re posting here—in addition to having sent you a handy little card for posting on your fridge, bulletin board, forehead, etc.—a list of what you’ll need to do and when you’ll need to do it:

By early June

June 18-22

June 25-June 29

  • Pre-registration for Bachelor of Arts candidates
    • Bachelor of Music & double-degree students take care of things once they arrive on campus

July 15

  • Your bill will be available online through your Voyager account

Late July

  • Welcome Week information will arrive via postal mail to your home address

August 1

August 15

  • Initial tuition payment is due

August 31

  • Move-in for international students

September 4

  • Move-in for domestic students

September 4-7

September 5

  • Family send-off

For more information to help you prepare to transition to Lawrence life, visit our web page for new students.