Megan Scott will join Lawrence University as its new Associate Vice President of Communication this fall, serving as the university’s chief brand manager, storyteller, and spokesperson.
“We are thrilled to have Megan with us,” says Ken Anselment, Vice President for Enrollment and Communication. “She is a smart, charismatic, and accomplished communication professional with deep experience not only with higher education, but with articulating the particular strengths of residential liberal arts and sciences colleges.”
Scott earned a bachelor’s degree in English literature from Knox College in 1996 and holds a certificate in publishing from the University of Denver Publishing Institute. She worked in academic publishing for eight years, last serving as marketing manager for the University of Iowa Press, where she coordinated all national and international marketing efforts for 30-35 scholarly books per year. She returned to her alma mater in 2004 to coordinate advancement communications and serve as editor of the Knox Magazine, the college’s biannual alumni magazine.
In 2012, she was given the opportunity to lead a newly created Office of Communications at Knox, which was charged with integrating college-wide communications and highlighting Knox’s story to its external and internal constituents. Over the last six years, she and her team have launched an award-winning website, introduced a new suite of admission communications, supported a series of fundraising initiatives, introduced a new internal portal and community newsletter, expanded the college’s visual and social media presence, and helped to launch an award-winning new athletic logo and mascot.
“As a graduate and long-time employee of a liberal arts institution, I am a true believer in the value of the education and opportunities colleges like Knox and Lawrence provide its students,” said Scott. “As both an undergraduate and employee at Knox, I have been challenged to stretch my abilities, push creative boundaries, and achieve more than I ever imagined.”
Scott’s background and approach made her the ideal candidate to lead Lawrence University’s efforts to ensure that its diverse community of students, faculty, staff, alumni, parents, and neighbors are informed about and engaged with our work together.
“Megan’s deep understanding of the transformative impact of a liberal arts education and her collaborative management style made her candidacy stand out in a very talented pool of finalists,” said Mark Burstein, president of Lawrence University. “She is clearly well prepared to build on our recent successes to more accurately describe the power of the education we offer.”
Scott will serve on the president’s cabinet, working closely with university leadership to perform a job she knows very well.
“In its simplest form, my job is chief storyteller, and I consider it a privilege to discover and help tell the transformational stories of liberal arts institutions,”
Megan Scott, Lawrence University’s new Associate Vice President of Communication
“In its simplest form, my job is chief storyteller, and I consider it a privilege to discover and help tell the transformational stories of liberal arts institutions,” said Scott. “I have always admired Lawrence University, and I was even more impressed by the institution, its staff, students, and leadership as I moved through the interview process. I am truly honored to join this vibrant community and am excited to get to work telling the Lawrence story.”
Scott will transition to Lawrence with a couple of shorter visits to campus over a six-week period, starting with Lawrence’s annual matriculation convocation and its first faculty meeting of the year on September 13. She will join the campus community full time on October 29.
Scott will be joined in Appleton by her spouse, Brian, a high school Latin and English teacher, and their daughters, Clara (11) and Willa (5).
About Lawrence University
Founded in 1847, Lawrence University uniquely integrates a college of liberal arts and sciences with a nationally recognized conservatory of music, both devoted exclusively to undergraduate education. It was selected for inclusion in the book “Colleges That Change Lives: 40 Schools That Will Change the Way You Think About College.” Engaged learning, the development of multiple interests and community outreach are central to the Lawrence experience. Lawrence draws its 1,500 students from nearly every state and more than 50 countries.