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Communications

Category: Communications

Vikings Vote!

Tuesday, Jan. 30 | 12-1:30 p.m. OR 7:30-8:30 p.m.
Warch 325 – Pusey Room

Join the CCE for the opportunity to give feedback about Lawrence voting efforts! We want to hear your experiences, perspectives, and ideas to make LU civic engagement interesting, informed, and inclusive. Your feedback will help share future events and priorities!

Treats and beverages will be provided. All members of LU are welcome.

Note: Both sessions are the same. We are providing two times so people can choose what fits best for their schedules.

Winter Term Convocation

Friday, Feb. 2 | 12:30-1:30 p.m.
Memorial Chapel

Dr. Ruha Benjamin will give the Winter Term Convocation address.

About Dr. Benjamin

Dr. Ruha Benjamin is the Alexander Stewart 1886 Professor of African American studies at Princeton University, where she specializes in the interdisciplinary study of science, medicine, and technology with a focus on the relationship between innovation and social inequity. and founder of the Ida B. Wells JUST Data Lab. She also authored four books. Dr. Benjamin writes, teaches, and speaks widely about the relationship between knowledge and power, race and citizenship, and health and justice.

Dr. Ruha Benjamin

Nonfiction reading by Mary Quade

Tuesday, Jan. 30 | 4:30 p.m.
Main Hall 201
Free

Mary Quade is the author of two poetry collections, Guide to Native Beasts and Local Extinctions, and the essay collection Zoo World, winner of the 2022 The Journal Non/Fiction Prize.

Originally from Wisconsin, she’s a graduate of the University of Chicago and the University of Iowa Writers’ Workshop. She’s received an Oregon Literary Fellowship and four Ohio Art Council Individual Excellence Awards for both poetry and creative nonfiction. Since 2002, she has lived in northeast Ohio on the last few acres of a former dairy farm with her husband, Chris Harris. She is a professor of English at Hiram College in Ohio.

Visual Brand 101 – Logos

Download all versions of the university logos on the Communications SharePoint.

Lawrence University Logo

The official university logo is used in all business correspondence and collateral. For example, it is used in the Letterhead, Policy Documentation, Business Cards, Email Signatures, etc. 

The three logo formats include Primary, Horizontal, and Condensed. The Primary logo should be used in most, if not all, instances, except when the Horizontal or Condensed versions better fit the allotted space.

Lawrence University Logo with /Brilliant Move tagline

Visual Brand 101 – Color

The Communications SharePoint site is your one-stop-shop for resources and best practices related to brand and visuals!

Download official logos, submit project request forms, learn about official fonts and colors, and so much more.

Pro Tip of the Week

Color Palette

Lawrence colors are as unique and distinctive as the logo. Consistent use of Lawrence’s official colors is required in all communications. No variation is acceptable for use with the Lawrence logo except black and white.

The colors pictured above illustrate the hierarchy of the Lawrence University color palette. Navy and Blue are the primary colors, followed by gold and terra cotta. Orange and green are to be used sparingly and as accent colors only.
LU NAVY 
C100 M88 Y42 K52 
R0 G12 B52 
HEX #000C35 
PMS 282		BLUE 
C100 M90 Y0 K0 
R33 G64 B154 
HEX #213F99 
PMS 072		GOLD 
C11 M39 Y100 K0 
R227 G159 B0 
HEX #E39F00 
PMS 130
TERRA COTTA 
C32 M80 Y81 K32 
R131 G60 B46
HEX #833C2E 
PMS 1815		ORANGE 
C4 M70 Y94 K0
R233 G110 B46
HEX #E96E2E 
PMS P 37-8		GREEN 
C94 M56 Y67 K63
R20 G52 B50 
HEX #143432 
PMS 627

Since colors often shift depending on the medium or reproduction method, specific designations have been identified: 

  • CMYK and PMS (print)
  • RGB and HEX (digital needs such as web, ppt presentations, and video)
CMYK refers to the four ink plates used in some color printing: cyan, magenta, yellow, and key (black). CMYK is used for projects designed to be physically printed, not viewed on a screen. RGB is a color model referring to red, green, and blue. RGB is best for websites and digital communications.
PMS refers to the Pantone Color System. It is a standardized color matching system, which allows you to specify colors that cannot be mixed in traditional CMYK. These references are best for branding where perfect color matches are critical.HEX refers to a hexadecimal way to represent a color in RGB by combining three values: red, green, and blue.
  • The main difference between CMYK and PMS is the level of accuracy when it comes to the final color. Pantone will deliver the exact color every time, whereas CMYK can result in slight color variances.
  • There is no informational difference between RGB and HEX colors. They are simply different ways of communicating the same thing.

Read more on the Communications SharePoint site!

The Lawrence University Shoutbox

LUCC is bringing back the Lawrence Shoutbox, available through Facebook!

Welcome to The Shoutbox Redux, is a place for members of the Lawrence community to make an announcement or pose a question regarding any of the following categories:

  • Public events/concerts/parties
  • Community announcements (LUCC or otherwise)
  • Lost & found
  • Clubs & organizations
  • Life at Lawrence

Join the group

The Lawrence University Shoutbox logo

Communications SharePoint – Fonts

The Communications SharePoint site is your one-stop-shop for resources and best practices related to brand and visuals!

Download official logos, submit project request forms, learn about official fonts and colors, and so much more.

Pro Tip of the Week

Fonts

Typography (another word for fonts) is used to identify and distinguish an organization. Used consistently in all university communications, typography assures that Lawrence is easily and quickly recognized.

University-approved Typefaces

University-approved typefaces must be used for all other university communications. A primary and a secondary serif typeface and a primary and secondary sans serif typeface are available for use by staff and faculty in printed university communications materials.

Serif typefaces have small lines/tails attached to them.
Sans serif typefaces do not.

You can see the difference in common typefaces like Times New Roman (serif) and Arial (sans serif).
 PrimaryAthletics AlternativeSystem AlternativeWeb Alternative
HeadlineIvyPresto Headline*HudsonDido, Times New RomanDido
Sub-headSporting GrotesqueUnited SansVerdana Verdana 
ParagraphVerdana VerdanaVerdana Verdana 
*Requires an Adobe Creative Cloud license. If you do not have a license, please use the System Alternative. If you have an account, please log into Adobe Creative Cloud using your network account and download it in the Fonts app.

Arial and Calibri are reserved for email and other electronic communications. Staff and faculty should change their default email settings to Arial for email text. Similarly, they should create a default email signature format using the Lawrence logo

Read more on the Communications SharePoint site!

Spoerl Lecture Series

Five Bay Landscapes: Curious Explorations of the Great Lakes Basin

Thursday, Jan. 11 | 4:30-5:30 p.m.
Steitz Hall 102

Karen Lutsky and Sean Burkholder will present excerpts and insights from their recently published book, Five Bay Landscapes: Curious Explorations of the Great Lakes Basin.

Both landscape architecture professors who have been working and studying the shorelines for many years, the book shares their practice of exploring and “meeting” five different bays within the basin as richly layered and complex places. Through a mix of theory, history, experiential documentation, and representational methods, the book shares their explorations of each bay; and argues for pluralistic and transcalar methods of knowledge creation in order to better design with these critical, dynamic places.

Dance Series: setGO

Performance

Friday, Jan. 19 | 7-8:30 p.m.
Warch Campus Center – Esch Hurvis

Workshop

Saturday, Jan. 20 | 10 a.m.-5 p.m.
Warch Campus Center – Esch Hurvis

SET GO is a Contact Improvisation Research and Performance ensemble founded in 2016 by dancers Shura Baryshnikov, Aaron Brando, Paul Singh, Bradley Teal Ellis, and Sarah Konner. Though all are interdisciplinary artists, each identifies Contact Improvisation as a primary practice and are lead researchers and educators in the field, both nationally and internationally. Collectively, setGO has been practicing the form of Contact Improvisation for over 60 years.

The setGO ensemble shares a love for whimsical, whole-hearted, virtuosic improvisation; they have been dance-making together since 2009. The group has performed at the Moving Arts Lab (Earthdance, MA), the RISD Museum Open Rehearsals, for the Institute for the Study of Environment and the Society at Brown University, Providence Fringe Festival, and the Everybody Moves Festival at the School for Contemporary Dance and Thought in Northampton, MA. They have developed pedagogy together as part of the CI Ground Research laboratory project since 2010.

In addition to directing their own companies, setGO artists have danced with other choreographers and companies including Amy Chavasse, Heidi Henderson, Chris Aiken, Faye Driscoll, Douglas Dunn, Gabriel Forestieri, and Headlong Dance Theater, and are currently on faculty, as well as artist-residents at universities across the United States. Members of the ensemble teach at acclaimed dance festivals nationally and internationally and offer regular classes in their local areas.